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Lithuania (EUR €)

About us


Welcome to Glasses Club, where vision meets style. We're not just an eyewear company; we're a testament to evolution, innovation, and a passionate pursuit of the perfect pair of glasses. Our journey from a multichannel retail and ecommerce player to a fully online eyewear haven, Glasses Club, is a story worth sharing.

Our Origin Story

Glasses Club was born from the visionary roots of Smart Vision, a company that once operated across multiple channels, including retail outlets and ecommerce platforms throughout Europe. Smart Vision's journey began with a simple mission: to make high-quality eyewear accessible to all, while embracing the latest fashion trends. Over the years, we developed a strong reputation for delivering exceptional eyewear that combined style, quality, and affordability.

As the digital age continued to redefine the way people shop, we recognized the potential to create a more streamlined and accessible eyewear shopping experience. The decision to transition from a multichannel business to a fully online presence was the natural next step in our evolution. Thus, Glasses Club was born, dedicated to delivering superior eyewear, superior service, and superior savings, all from the convenience of your own home.


Our Commitment

At Glasses Club, we are committed to redefining the way people perceive eyewear. Our mission is to empower you to express yourself through your glasses, offering a wide range of stylish, affordable, and high-quality frames. We believe that everyone deserves to have access to eyewear that not only enhances their vision but also complements their unique style.


Why Glasses Club?

  • Unparalleled Selection: We offer an extensive collection of eyeglasses and sunglasses, featuring the latest designs and classic styles.
  • Quality Guaranteed: Our eyewear is sourced from trusted manufacturers, ensuring that every pair meets the highest standards of quality.
  • Affordable Luxury: We believe that quality eyewear doesn't have to come with a hefty price tag. Glasses Club offers competitive pricing without compromising on style or quality.
  • Convenience: Say goodbye to crowded stores and limited stock. Shop from the comfort of your own home, 24/7, and have your perfect pair delivered to your doorstep.
  • Virtual Try-On: Our innovative virtual try-on tool lets you see how our frames look on your face before you make a decision, ensuring a perfect fit.
  • Expert Customer Support: Our team of eyewear experts is here to assist you with any questions or concerns, ensuring you have a seamless shopping experience.

Glasses Club is more than just a place to buy eyewear; it's a community where vision and style unite. Join us on this exciting journey as we continue to redefine the eyewear industry, one pair of glasses at a time.

Thank you for choosing Glasses Club for your eyewear needs. We look forward to being a part of your vision journey.


Join the Club. See the World Differently.